About Muscle Creek Creative

Muscle Creek Creative is more than just a brand; it's a heartfelt journey through the lush landscapes and tight-knit communities of the Hunter Valley in New South Wales, Australia. Founded by Alyssa Mahony and Sarah English, two local mothers whose paths crossed serendipitously, our brand embodies the essence of community, sustainability, and creativity.

Our Ethos

At Muscle Creek Creative, we live by four guiding principles: Reuse, Recycle, Reduce, and Restore. These principles drive everything we do, from sourcing materials locally to handcrafting each product with love and care. Our commitment to sustainability isn't just about making eco-friendly choices; it's about nurturing our environment and preserving our heritage for future generations.

Our Story

Our story began one fateful day when Alyssa's creative flair met Sarah's marketing savvy at a bustling weekend market. Inspired by Alyssa's exquisite handmade pieces, Sarah saw an opportunity to share their passion with the world. Thus, Muscle Creek Creative was born—a collaboration rooted in friendship, creativity, and a shared vision for a brighter, more sustainable future.

Empowering Artisans

Beyond our own creations, we're dedicated to uplifting local artisans and craftsmen from the Upper Hunter Valley. Through our online platform, we provide a space for talented individuals to showcase and sell their handmade goods, fostering a sense of community and supporting the thriving creative ecosystem of our region.

Making a Difference

But our mission doesn't end there. Alyssa and Sarah are committed to using Muscle Creek Creative as a force for good, supporting causes close to their hearts, such as women's mental health and financial independence. By empowering women to market their products and express their creativity, we aim to create a ripple effect of positivity and change in our community.

Join Our Journey

Join us on this exciting journey as we continue to unveil new products, collections, and workshops. Subscribe to our newsletter to stay updated on our latest adventures and be the first to discover our newest creations.

Read more about how we started on our blog.

Together, let's make a difference—one handmade or restored piece at a time.